The Next Chapter

Friends, followers and fellow bloggers,

I’ve had a wonderful experience blogging here at Happiness & PR, but I’m now writing a new chapter in my life at https://wanderingfromtheprairie.wordpress.com/ and I’d love your continued support on my new site.

Happiness & PR will still be here, I just won’t be updating it nearly as often.

Please feel free to reach out if you have questions regarding this move, but I hope I see you all at my new site, “Just Another Prairie Girl.”

Thank you!

The Next Chapter

Industry Talk: Healthcare

When I decided to pursue a career in public relations, I always imagined myself working in either the sports or entertainment industry, so I never really expected myself to end up in the healthcare industry. But honestly, I wouldn’t have it any other way.

Healthcare is a continually evolving industry. An industry that will never lose its importance. I guess the part that intrigues me the most, is the numerous opportunities it offers to enhance my knowledge. Each day I’m at the office, I learn something new, from some of the smartest people I’ve had the privilege of meeting and working with.

From spending only a short while in the fast-paced world of healthcare, I’ve filled my days with researching and reading regarding my firm’s clientele, but also about this year’s forecasted trends. As healthcare continues to evolve and move forward, here are the top trends dominating the industry in 2015.

1. Wearable devices
People are becoming more and more interested in tracking their steps, calories and sleeping patterns, and companies like FitBit, Nike and Garmin and creating devices that can do just that. With a very affordable price tag, these products will soon become a household must.

2. Mobile health apps
Mobile healthcare apps make diagnosis and getting treatment much more convenient and simple. Companies such as WebMD offer all the information patients need to know without having to make a trip to the doctor’s office.

3. Do it yourself healthcare
Consumers are always looking for new ways to do things themselves and digital technology is paving the way for this new trend. So expect to see 2015 full of new digital healthcare startups, especially a rise in mobile health apps and devices.

4. Privacy
Although consumers are looking for convenience and simplicity, they aren’t willing to sacrifice secure data or privacy. In fact, 65% of consumers state that data security is more important than convenience. So companies will begin looking for the perfect balance between offering convenience and keeping their patients’ information private and secure.

5. Big partnerships
Partnerships are increasingly important in the world of healthcare. And all companies are trying to get a piece of the action, whether it be with wearable devices or research for new technology and medicines. A recent survey stated that more than half of consumers would choose a healthcare company that partnered with others to improve success.

According to these trends, the healthcare industry is in a great place, with new innovation just around the corner. So if you’re thinking about a career in public relations or communications, I’d definitely recommend giving the healthcare industry a try.

References:
pwc.com
Fortune

Image

Merry Christmas One and All!

Well, it’s that time of year again! The time of year when families get together, lights are shining bright and the ovens are working in overdrive to cook all the holiday dishes. It’s Christmastime.

Now normally, I’d be home in Canada by now, cozied up in my room, reading a good book while my parents are sleeping upstairs, but this year, the holidays are a little bit different. Due to certain visa circumstances, I was not able to leave the country until I secured a job/internship, and since that just happened two days ago, my parents are here in Warrensburg to spend the holiday season with me. Yes, it may not be the ideal situation, especially since they just built a new house, but it’s the best we can do. And we all know that it’s not where we spend the holidays that makes it special, it’s who we spend them with.

Because of television and advertising, people have come to believe that Christmas is about Santa Claus, reindeer, elves and presents under the tree. But in reality, Christmas is about spending time with those we love and giving to others. And that, we should never forget.

images

Christmas is not a time nor a season, but a state of mind. To cherish peace and goodwill, to be plenteous in mercy, is to have the real spirit of Christmas.

Christmas is the spirit of giving without the thought of getting. It is happiness because we see joy in people. It is forgetting self and finding time for others.

The spirit of Christmas is the spirit of love and of generosity and of goodness. It illuminates the picture window of the soul, and we look out upon the world’s busy life and become more interested in people than in things.

images-2I would like to wish you all a Merry Christmas, a wonderful holiday season and a Happy New Year!

Image

The Search is Over!

I cannot believe it! After three amazing years studying public relations with some of the most amazing people I’ve ever met, I am finally a proud University of Central Missouri alumna! And to top things off, my internship/job search is complete as I’ve accepted an amazing internship at a firm in San Francisco. So needless to say, I’ve had a pretty amazing month so far!

Three months ago, when I began my job search, I applied for 56 jobs across the country and even a few in Canada. I was expecting to just accept any job offered to me, no matter where or for what company, but as I began interviewing for positions, I knew that would not be the case.

Ever since I visited San Francisco four years ago, I knew I wanted to live there someday. I would have never expected to receive such an amazing opportunity in such an amazing city. But in all honesty, I’m more excited for the actual internship than I am to be living in San Fran. Working for such a great agency will allow me to put my skills to the test and gain real world experience in the pr agency business.

And I cannot express how great it feels to finally know where I’m headed. Sure I always knew I’d be going somewhere, but having an actual direction and job to go to is absolutely amazing. So even though it’s extremely sad to be ending the UCM chapter in my life, another chapter is just beginning and I couldn’t be more excited.

The Search is Over!

Give Thanks With a Grateful Heart

Since I moved to the United States, I’ve had to adapt to holidays – meaning losing some Canadian ones and gaining new American ones. Over the years I’ve grown to understand and enjoy Martin Luther King Jr. Day, Independence Day, and Veteran’s Day, but one I have never gotten used to is Thanksgiving. Yes, we have Thanksgiving in Canada, but we celebrate it in the middle of October, which in my point is much smarter because you have time to work off all that food you ate before you feast again at Christmas. But with American Thanksgiving, you barely have three weeks and you’re stuffing your face with the same foods all over again. And by the time the last week in November arrives, it’s usually too cold to go outside and partake in traditional Thanksgiving activities, like a game of family tackle football. To me, American Thanksgiving is just odd. I mean, who is really going to go outside to watch the Macy’s Day parade when its 25 degrees outside?

Thanksgiving is a national holiday during which people celebrate what they are thankful for during the year. In Canada, my family would often finish harvesting a few days before Thanksgiving, so we always had something to be thankful for. It was perfect timing. We can also be thankful that our holiday is early enough during the year that we don’t have to freeze while enjoying our long weekend. In America, universities have Fall Break, which lands on the week of Thanksgiving. Who wants to have a week off when it’s so cold outside that you can’t even enjoy your time away from school? Don’t get me wrong, the holiday is wonderful, but I just think the Americans might have been a little confused when setting the timing of this holiday.

But anyway, enough of my rant. I should be thanking America because I get to celebrate Thanksgiving twice a year now. (And yes, I FaceTime my family back in Canada while eating my Canadian Thanksgiving dinner.) Like I said earlier, Thanksgiving is a time to realize the good things in life and be thankful for them. This year, more than ever, I’ve realized just how thankful I am.

Everyday, I am thankful for something. Be it having milk in the fridge to go with my Cheerios or having my mom to talk to and calm me down when I feel I’m on the edge of a breakdown. So this Thanksgiving, don’t just be thankful for the obvious things, find something/someone who you might take for granted and look at it/them in a different way. Because really, we should be thankful for everything in life.

Give Thanks With a Grateful Heart

A Picture Is Worth 1000 Words

So by now, you probably realize that I’m very passionate about writing and public relations. But what you may not know is that I’m absolutely in love with photography. So I’ve decided on creating a blog mini-series featuring a different photo I’ve taken on a bi-weekly basis. These posts will be very short, as I want my photos to speak for themselves.

So let’s begin with my first instalment. I took this photo this past weekend in Kansas City. It features the World War One memorial in the background.

DSC_0102

All images I will be sharing are my own. I ask that if you would like to share any of them, you would please ask before doing so by commenting below. Thank you.

A Picture Is Worth 1000 Words

Mastering the Age Old Art of the Thank You Note

It’s 1942. You’ve just heard of a job opening at the bank down the street. You walk to the bank, ask about the job and are immediately taken into a room for an interview. After the interview, you go home and write a thank you note expressing your gratitude to the employer for taking the time to speak with you. You hand deliver the note the next day. You’re hired on the spot.

It’s 2014. You’re scrolling through your Twitter feed and you see that some company in Los Angeles is hiring an entry-level graphic designer. You click on the link, read through the description and decide this is something you’re interested in. You submit your online application. Two weeks later, you receive an email from the company stating they’d like to bring you in for an interview. You dress up nicely, polish up your portfolio and kill the interview. You go home thinking you nailed it, but never hear from the company again.

What’s the difference between these two situations? (Other than the extreme time change of course.)

Continue reading “Mastering the Age Old Art of the Thank You Note”

Image